Job Title
Event & Demand Generation Specialist
Location
Ottawa, Ontario. Hybrid, with on-site presence as required
Job Type
Contract, full-time hours
Clearance
Reliability
Our client, a Canadian Crown corporation in the financial services sector, is seeking an experienced Event and Demand Generation Specialist to support its Marketing team. This role plays a key part in driving brand visibility, lead generation, and commercial impact through strategic event planning and integrated marketing initiatives.
You’ll collaborate with cross-functional teams, external partners, and senior stakeholders to deliver high-impact events and ABM campaigns aligned to demand generation goals. Your ability to balance strategy with execution will directly influence pipeline growth and audience engagement across multiple concurrent projects.
You’ll join a purpose-driven organization that supports Canadian businesses in global markets. This is an opportunity to contribute to meaningful work while operating at the intersection of marketing strategy, events, and business development.
You’ll gain exposure to high-profile initiatives, thought leadership programming, and cross-functional collaboration within a dynamic and performance-oriented marketing environment.
You’ll lead the evolution and governance of flagship and targeted events to align with demand generation objectives and operational standards.
In this role, you’ll own end-to-end event delivery, including program design, logistics, speaker coordination, and onsite execution.
You’ll shape compelling agendas and thought leadership content aligned with target account priorities and commercial strategy.
You’ll manage attendee journeys, CRM integration, and lead flow tracking to ensure measurable pipeline contribution.
You’ll oversee budgets, vendor and agency relationships, and performance reporting, applying insights to continuously optimize results.
Strong understanding of CRM systems and marketing platforms to support engagement tracking and pipeline impact.
Demonstrated ability to manage budgets, contracts, sponsorships, and stakeholder relationships.
Excellent communication, organizational, and project management skills with strong attention to detail.
If you’ve never worked with a staffing agency before, don’t worry, we make it easy. You’ll still engage directly with the client while we handle the logistics, provide guidance, and keep you informed every step of the way. We’ll represent your strengths, guide you through each stage of the process, and ensure the experience feels personal and transparent.